GA4 認證考試 (GA4 Certification) : 預測分析目標對象

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You want to create new audiences for your eCommerce site by segmenting users according to parameters that make sense for your business, like those who've made a purchase. Which of these approaches would provide you with a predictive audience?

您想要為您的電子商務網站建立新的目標對象,根據對您業務有意義的參數對用戶進行分類,例如已購買的用戶。以下哪種方法可以為您提供預測分析目標對象?

(1) You create an audience of users who are likely to purchase in the next seven days 建立可能在未來7天內購買的用戶目標對象

(2) You create an audience of users who started checking out but didn't complete the purchase 建立開始結帳但未完成購買的用戶目標對象

(3) You create an audience of users who added items to their purchase wishlist 建立將商品加入願望清單的用戶目標對象

(4) You create an audience of users who made a purchase in the last 30 days 建立過去30天內購買的用戶目標對象


[解答] 答案是:(1) You create an audience of users who are likely to purchase in the next seven days

預測分析目標對象 (Predictive audience) 是使用機器學習來預測未來行為的目標對象。「可能在未來7天內購買」是基於預測指標建立的。 



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#buttons=(瞭解) #days=(20)

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