When you view a User Acquisition Report and a Traffic Acquisition Report, what are the key differences in the information each report will highlight for you?
當您查看「獲取新客報表」和「流量開發報表」時，每個報表為您突顯的資訊有什麼主要區別？
(1) A User Acquisition Report shows you the very first campaign/source/medium the user arrived at the site with. And the Traffic Acquisition Report shows you the campaign/source/medium for the session. 獲取新客報表顯示用戶首次進入網站的廣告活動/來源/媒介，流量開發報表顯示會話的廣告活動/來源/媒介
(2) A User Acquisition Report shows you the very first campaign/source/medium of the session. And the Traffic Acquisition Report shows you the campaign/source/medium of the last touch.
「獲取新客報表 User Acquisition Report」會顯示該工作階段一開始的行銷活動／來源／媒介。 而「流量取得報表 Traffic Acquisition Report」會顯示最後接觸點的行銷活動／來源／媒介。
(3) A Traffic Acquisition Report shows you the very first campaign/source/medium the user arrived at the site with. And the User Acquisition Report shows you the campaign/source/medium for the session.
「獲取新客報表 Traffic Acquisition Report」會顯示使用者第一次造訪網站時的行銷活動／來源／媒介； 而「使用者取得報表 User Acquisition Report」會顯示該工作階段的行銷活動／來源／媒介。
(4) A Traffic Acquisition Report uses a data-driven attribution model to show you the campaign/source/medium the user arrived at the site with.
「獲取新客報表 Traffic Acquisition Report」使用資料驅動歸因模型 data-driven attribution model，來顯示使用者造訪網站時所對應的行銷活動／來源／媒介。
[解答] 答案是：(1)
User Acquisition Report 顯示用戶首次進入網站的來源 :
Traffic Acquisition Report 顯示當前會話的來源 :
