You want to know how various ads you've placed work together on the path to conversions, so you decide to look at the Attribution Paths Report. Where in your Google Analytics 4 property can you find this report?
你想了解不同廣告在轉換路徑上的協同效果,因此打算查看「Attribution Paths(歸因路徑)」報表。在 GA4(Google Analytics 4)哪裡可以找到這個報表?
(1) To view the report, go to Explore. 探索
(2) To view the report, go to Reports. 報表
(3) To view the report, go to Advertising. 廣告
(4) To view the report, go to Admin. 管理
[解答]
答案是 : (3)「Advertising(廣告)」。
如下圖,Advertising → Attribution → Attribution paths(舊稱 Conversion paths)。